DIZO celebrates pride month, announces exclusive pride watch faces for their latest DIZO Watch D smartwatch
- Company News
- 2022-06-17
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DIZO celebrates pride month, announces exclusive pride watch faces for their latest DIZO Watch D smartwatch
(Summary description)
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- Time of issue:2022-06-17 14:26
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- Dedicated to the pride month, the latest DIZO Watch D features exclusive pride watch faces, the brand also changed its logo to rainbow colours
- Supporting the cause, consumers can buy the latest DIZO Watch D with 1.8-in (4.57cm) display - biggest in the segment, metal frame with curved tempered glass, 150+ watch faces, 110+ sports mode, complete health tracking suite, 5ATM water resistance and upto 14 days of battery life
#DIZO #DIZOWatchD #realmeTechlife #BeDifferent #PrideMonth
June 13, 2022 | Gurugram, India: DIZO, the first brand under realme Techlife today announced exclusive pride watch faces for their latest DIZO Watch D smartwatch to celebrate the Pride Month ongoing. Users supporting the cause, now have the option to show their support flaunting these dedicated watch dials on the latest smartwatch by DIZO, which is going on sale for the first time from tomorrow (June 14, 2022) 12 PM onwards. Available on Flipkart the latest DIZO Watch D, originally to be priced at INR 2,999, will be sold at just INR 1,999 as an introductory offer for a limited period.
Inspired by the Pride Flag, these watch faces are a symbol of celebrating the uniqueness in every individuality, accepting the diversity in human race and promoting equal rights for everyone.
Aside the 150+ watch faces, the rainbow watch faces are an exclusive addition to the latest DIZO Watch D that is launched on Jun 07, 2022 by the brand. In alignment with DIZO’s tagline #BeDifferent, the watch face is dedicated solely to the LGBTQIA+ community. To make this event more impactful and transmit a strong social message, the brand also collaborated with two renowned faces in the world of social media Puneet Yadav and Pragya Pathak, who supports and stands for the equal rights of every community.
These dedicated watch faces are also appreciated and liked by other influential personalities and creators such as Tech Unboxing and Techysomz and have been proudly showcased in their video content.
Talking about the love people hold for smartwatches, Abhilash Panda, CEO of DIZO India says, “When it comes to acquiring gadgets, today's consumers are SMART and well informed. Keeping up with their demand, our recently launched smartwatch DIZO Watch D includes features that every Tech-Savvy are looking out for. For every fashionista and techie, DIZO Watch D's first sale is a fantastic opportunity to try smartwatches at an affordable price.”
“With #BeDifferent, we are trying to spread a message of embracing the uniqueness that inhibits in every soul and playing our part to make every person feel welcomed in the world of technology and fashion. Pride watch faces is the least that we can do to celebrate the individuality among us and let our users to also show their support to the cause,” he added.
In-line with the collaboration, Puneet Yadav says” It is always great to see brands come up with unique initiatives and campaigns to foster meaningful connections with their customers – by launching rainbow color watch faces, DIZO is not only celebrating Pride month but also showing solidarity with and supporting the global LGBTQ+ community and equality movement. I believe that visibility is the first step to bring about positive change and initiatives like this let community members and allies wear their pride on their wrist are a step in the right direction. DIZO is spurring conversations around Pride and LGBTQ+ rights with these watch faces, and I am glad to be supporting them in this journey”
Another content creator and a supporter to the cause, Pragya Pathak says, “With diverse representations of LGBTQIA+ community in the media and organizations, the society is able to gain various perspectives of the community. The more knowledge, the spectrum of gender becomes more visible and we witness the same through the varied colors of pride. Affirming one's own identity can boost self-esteem and offer the world role models that advocate for the better of the people and the world. Accepting your true identity and taking pride in it takes a village and wearing the pride colors is just a small step towards acceptance. And DIZO is just taking a step with you, to let you shine.”
Talking about the latest DIZO Watch D, it comes with massive 1.8-in (4.57cm) display – biggest in the sub-3K segment, 150+ watch faces along with dedicated pride watch faces, 110+ sports mode, complete health tracking suite, 5ATM water resistance and upto 14 days of battery life. It also has a metal frame on the sides with curved tempered glass to add to the style and sturdiness. Complementing your personality, the smartwatch comes in five trendy color options - Steel White, Bronze Green, Classic Black, Copper Pink and Dark Blue. Available on Flipkart, it will start selling from tomorrow (June 14, 2022) 12 PM onwards at an exciting offer of INR 1,999/- only for a limited period, otherwise to be retailed at INR 2,999.
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